by Cian McLoughlin | Aug 5, 2014 | Sales Tips and Tricks
In his Pulitzer prize winning play Death of a Salesman Arthur Miller presents a sobering vision of the fear and isolation confronting an ageing salesman, struggling to come to terms with his declining fortunes, in an industry that is rapidly evolving beyond his sales...
by Cian McLoughlin | Aug 23, 2013 | Sales Tips and Tricks, Win Loss Insights
I’ve played and watched rugby union for almost 25 years and as an Irish supporter all that time, I’ve had my fair share of heartache and disappointment. I was in Lansdowne road during the fateful Rugby World Cup match in 1991, as Ireland fell agonisingly...
by Cian McLoughlin | Jun 29, 2013 | Psychology of Buying, Sales Tips and Tricks
It was 1989 … parachute pants, backward baseball caps and tie dye t-shirts were all the rage. Young men were dislocating their shoulders and permanently damaging their eardrums with enormous ‘boom-boxes’, all in the name of fashion. Into this world stepped a fly...
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